Bringing your product to market-- in less than a year
I have read part of this book and it's a very handy and well-laid out resource. You don't have to read the whole thing to gain insight - you can get your questions answered by browsing the sections. Here's a link to an overview
http://books.google.ca/books?id=wOt2nlSIWJsC&output=html_text&source=gbs...


